TUI Sports
Discover the successful TUI Sports case, expertly developed in collaboration with Realtimes Publishing Network.
Case
GPFans and TUI Netherlands have joined forces for a collaboration that brings Formula 1 races and travel together in a unique way. Together with cameraman Victor van Galen and presenter Sebastiaan Kissing, GPFans has produced a series of short documentaries. These videos not only showcase the history of famous Formula 1 circuits but also provide a glimpse into the exciting places surrounding these races. This gives TUI travelers a good idea of what to expect when booking a Formula 1 race with the travel giant.
With the visibility of the GPFans YouTube channel, which has 100,000 subscribers, and the presence of these videos on the website and social media accounts, TUI reaches a large audience of motorsport fans. This collaboration is a perfect way to demonstrate how to combine a Formula 1 race with an amazing travel experience. It’s a win-win for both parties and an exciting opportunity for travelers looking for their next adventure.