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Pathé Thuis

Discover the successful Pathé Thuis case, expertly developed in collaboration with Realtimes Publishing Network.

  • Client: Pathé Thuis
  • Campaign: Advertising
  • Brand(s): MovieMeter
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Case

Pathé Thuis and MovieMeter.nl have established a collaboration to increase the visibility of Pathé Thuis on the largest film site in the Netherlands: MovieMeter.nl. Through an API integration, Pathé Thuis is now integrated into the movie pages on MovieMeter.nl, providing users with direct access to the streaming service for films available there. This ensures a seamless user experience and makes it easy for visitors to watch films via Pathé Thuis.

An important aspect of this collaboration is the prominent first position granted to Pathé Thuis on the movie pages of all films available for streaming through their platform. This strategic placement significantly increases the visibility of Pathé Thuis and invites visitors to watch films via their platform. This initiative helps encourage users to explore Pathé Thuis and make use of their streaming services.

Additionally, the editorial team of MovieMeter.nl will write 75 articles annually about Pathé Thuis, with direct links to the platform. These articles highlight new releases, exclusive content, and special offers from Pathé Thuis, encouraging readers to visit the streaming service. This collaboration leverages the extensive reach and film expertise of MovieMeter.nl to appeal to a broader audience, contributing to an increased number of streams and greater customer engagement for Pathé Thuis.

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